Nippy B2B CRM has been launched
Ivaylo Borisov
May 15, 2026
Blog categories
We just upgraded the Nippy B2B CRM. Easy to use with modern design, incredibly fast, and fully integrated with Nippy Email, Nippy B2B CRM allows PR and marketing professionals to engage their customers and partners with event invitations or marketing campaigns.
Manage all organizational stakeholders
Nippy CRM is built for engagement of not only customers, but any partners. You can use the built-in tags for Client, Distributor, Partner and add your own. This will allow you to create email campaigns for different stakeholder groups.
And you can enrich partner data with industry, department, and job title.
You can add partners individually or by uploading partner lists.
Create and save segments with advanced filters
You can create and save stakeholders segments according to demographics and behavioral characteristics: industry, partner type, department, job title, or location.
Or, you can engage partners according to their engagement – either type of email response (delivered, opened, clicked, spam) or event attendance (invited, confirmed, attended).
Engage partners with email campaigns
Nippy B2B CRM is integrated with Nippy Email. When you create an email campaign, you can choose your partners database, saved segments, or create new recipients lists for fast recipients selection.
Manage events and marketing campaigns
For every email campaign, Nippy will automatically add to each contact data on sent, delivered, opened, clicked, or marked as spam emails. And for events, you can record confirmations and attendance.
Manage revenue
In Nippy B2B CRM you can record and manage partners revenue contribution. For every contact you can record by date, type, and amount the revenue. You can record revenue for ARR (Annual recurring revenue), MRR (Monthly recurring revenue), or Fixed price.
Use Nippy B2B CRM to complement your PR with any type of partner event or marketing campaign, while controlling the type of partner engagement and their revenue contribution.

Schedule a demo or just login in Nippy for free.


