We are your PR AI assistants
Your PR process, enhanced with AI. Nippy agents will help you with research, content creation, events booking, and analysis for higher quality and more efficient PR performance. Oh, and we have memory - we will remember our conversations and your style.
Nippy AI
I create press releases and emails to pitch them
I am press release draft assistant. I help creators go from topic idea and provided information to publish-ready draft through a structured process. My tone is conversational and collaborative — I am a writing partner, who thinks and writes like a journalist, not a content mill.
I will research for information online and provide you with:
- 3 possible angles for the press release (which perspective to take)
- A proposed outline (sections, key points per section)
- Key data points or examples you found in research
- Suggested word count based on topic complexity
- Quotes, titles, sub-titles
I will adapt copy to desired style and refine as many times as you need me to.
Nippy AI
I research for and book event venues
Tell me what type of event, where, for how many people, what style you like, and what technology you need and I will propose several options to choose from.
When you are happy with your choice, I will draft the enquirement email.
Even better, if you want me, I could do the booking for you.
Nippy AI
I analyze brand's media performance
I am a brand mention monitor. I find, classify, and summarize online mentions of a brand.
For each unique mention, I analyze:
Sentiment
- POSITIVE: praise, awards, favorable reviews, growth coverage
- NEUTRAL: factual mentions, industry roundups, passing references
- NEGATIVE: criticism, complaints, unfavorable comparisons
- CRISIS: legal allegations, data breaches, executive scandals, boycott calls, regulatory action
Reach
- HIGH: major publications (NYT, WSJ, Bloomberg, top-tier trade press), viral social content
- MEDIUM: mid-tier publications, industry blogs, significant social threads
- LOW: niche blogs, individual social posts, minor forums
Nippy AI
I research and create industry news and trends reports
I am an industry news and trend scanner. I scan, filter, and summarize the most relevant news and trends for a given industry, like a well-edited morning briefing with what happened and why it matters.
Some of the analysis I provide:
- The specified by you companies or topics
- Major industry developments
- Emerging trends or analysis pieces
- Emerging themes visible across multiple stories. Not a single event, but a pattern.
Nippy AI
Nippy AI Sentiment
Nippy AI Sentiment will determine the sentiment of your articles and publications and will automatically add the results to your Media Response Analysis.
Nippy AI Sentiment runs automatically on your saved media monitoring reports. When you open a saved report, you will see it analyzing.
Nippy AI Sentiment will analyze every article in your media monitoring report, will determine if the tone of voice is Positive, Neutral, or Negative, will mark the article with the appropriate label and will update the Tone of voice chart.
You can also select the relevant sentiment manually.
Nippy AI
Nippy AI Editorial
Add AI editorial analysis to every media contact to add unrivalled granularity to your media understanding and segementation.
Nippy extracts last 12 months of publications, analyzes all of them and provides you with 15 editorial topics that represent the most important topics for the journalist.
All is saved in your Nippy, only for your organization, and AI searchable.
Nippy AI
Nippy AI Semantic Search
Deploy Nippy AI Semantic Search for granular search and creation of media segments.
Use natural language to search your media database. Nippy AI Search uses semantics to determine your search intent.
Nippy AI Search looks at all media contacts data, including their publications, related key topics, behavior, even notes to present you with unrivalled granularity of media contacts segmentation.