NippyMarketer.AI Help & Learn
Nippy Marketing Plan
Nippy Marketing Plan is the module to create marketing plans in Nippy. You can create any number of marketing plans for different periods, business units, products, or clients. Nippy Marketing Plan has in-built smart features for financial control and allows you to control total marketing budget or set financial frameworks for marketing programs and campaigns as percentage or amount. You can also drag and drop campaign period to orchestrate marketing activities for complementarity.
Media Relationship Management
Nippy Media Relationship Management (MRM) is the place to add, edit, and manage media representatives contacts, media profiles, and media outreach response.
PR Email
Engage media representatives with dedicated email and media relationship platform. Create media segments, design beautiful emails, and engage with personalization. Adapt media outreach according to media response.
My Marketing Day
My Marketing Day is your smart daily companion in your marketing execution. My Marketing Day leads you through the execution of tasks, projects, and campaigns and brings forward all data for all activities your are part of. It is powered by proprietary best practices in marketing management algorithms that will be the basis of your high quality marketing management.
Nippy Campaign Creator
Nippy Campaign Creator is the tool to create and manage integrated marketing campaigns. In Nippy Campaign Creator you can upload an existing or create a new campaign and easily add or remove its elements through drag and drop. Then, drag and drop your team members to assign your project managers or go to Nippy Marketing Manager to further change your campaign's process.
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Nippy Marketing Manager
Nippy Marketing Manager includes table, GANTT, and calendar tools for tactical management of your marketing activities. In Nippy you can create campaigns, projects, and tasks, all their elements according to their role in the marketing management process. You can set and control for goals, budgets, costs, and effort.
- Table view
- Nippy GANTT
- Nippy Calendar
Nippy Analytics
Nippy Analytics consists of several dashboards the allow you to control for most aspects of your marketing operations. To reveal best execution of campaigns, projects, and tasks we have developed proprietary metrics according to marketing processes' specifics. Nippy Analytics includes following dashboards:
- Marketing Operations
- Marketing Resources
- Marketing Investment
- Operational Efficiency
- Planning Effectiveness
- Media monitoring
